Applexus Technologies to Showcase Clienteling Retail Solution at the Upcoming NRF Big Show

SEATTLE – Jan 15, 2016 – Applexus Technologies, an SAP partner and leading developer of innovative products for the retail industry, today announced that it is showcasing its state-of-the-art retail clienteling solution Retail Engagement Analysis and Discovery (READ) at the NRF Retail Big Show 2016. Sponsored by the National Retail Federation, the NRF Big Show is being held at the Jacob K. Javits Convention Center in New York City Jan. 17–19, 2016.

pplexus READ is an integrated solution that enables retailers to better understand customer behavior and set up engagement models. Retailers need to have access to data such as inventory, sales, customer personas and brand sentiments in one place to create a consistent shopping experience for their customers in all sales channels. READ helps retail associates to make a true connection with customers and offer each of them a personalized shopping experience.READ is built on the SAP HANA® platform and pre-integrated with the SAP® Customer Activity Repository application. With intuitive dashboards, information sets and activities for various retail roles, Applexus READ helps retailers predict trends, personalize offers and services, provide consistent brand experience across channels and maximize revenue. This way, READ helps retailers develop satisfied and loyal customers, increased sales and revenue potential, and associates who are motivated and focused.

“READ is at the forefront of the digital transformation for retailers, allowing them to explore the huge potential enabled by making a true connection with customers. It bridges the gap in customer experience between online and offline channels. READ can help delight customers, motivate the workforce and uncover revenue opportunities you did not know were missing,” said Sam Mathew, CEO, Applexus Technologies.

Applexus is at Booth 2127 at the Retail Big Show, where visitors can also get a first-hand experience of Applexus’s various retail technology offerings.

About Applexus

Applexus Technologies is a global Business Consulting and Services Company offering industry-leading solutions to retail, fashion, consumer products and other strategic industries. Applexus’ portfolio of services is offered in support of solutions including ERP, e-commerce, user experience, business intelligence, cloud and social media. Applexus is a co-innovation partner for leading software partners and customers in building next-generation solutions.

Applexus is headquartered in Seattle, where it houses a research and development center fostering innovations. The company serves three geographical locations, North America, Europe and Asia, through its network of Sales Offices and Global Delivery Centers.
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For more information, please contact :
Applexus Technologies
33507 9th Avenue South
Federal Way, WA-98003

Phone: +1(206)249-0900

About The Author

Anish Roy's picture
Anish Roy
Manager - Marketing and Communications
Anish Roy manages marketing and communications at Applexus. He focuses on promoting the competitive and economic benefits of ERP, E-commerce, User Experience, Cloud and Social integration solutions to Enterprise customers.

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